"Magnesium washing" whose effect is unfounded

Being interested in environmental issues, we are trying to avoid placing a burden on the environment by using magnesium washing, washing balls, washing rings, etc. , there are people who wash their clothes without using soap or detergent.

There must have been some people who were convinced by the “scientific” reasoning of “washing with alkali” of laundry magnesium.

However, the Consumer Affairs Agency issued an order to take measures against the Act against Unjustifiable Premiums and Misleading Representations, stating that magnesium laundry products have no evidence of effectiveness.

Let's think about this case from the standpoint of a student who majored in surface chemistry, including the science of laundry, and who is also engaged in awareness-raising activities about fake science in our daily lives.

On April 27th, the Consumer Affairs Agency indicated that washing aids "Sentaku Magchan", "Baby Magchan", and "Laundry Magchan" can be washed without using detergent due to the effect of magnesium when placed in a washing machine. There was no grounds for doing so, and it was a violation of the Act against Unjustifiable Premiums and Misleading Representations (misrecognition of good quality).

The Act against Unjustifiable Premiums and Misleading Representations is a law that prohibits misleading representations of good quality that make goods and services look better than they really are.

These products are granules of metallic magnesium in cloth bags.

According to the agency, when Miyamoto Seisakusho puts the product in the washing machine, "Home tap water transforms into alkaline ionized hydrogen water! Washing that does not require the use of detergents" and "99% according to the sterilization test." It was said that it had the effect of "suppressing the above effects".

However, when the Consumer Affairs Agency requested the presentation of the evidence, the materials from the company were not accepted as showing the evidence supporting the effect.