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　Every year, at the end of the year, the words such as magazines and television, such as "Let's go in color next year!"Who is deciding on this "trend" even though it's not yet old?Ask Reiko Ohno, the Japan Trend of Color Association, who is familiar with color trends.[Photo] This is the "trend color" of 2022!As you can understand, I don't understand ... (laughs) ◆ How to decide the "trend color" is the "International Color Committee" institution called "International Color Committee" that can determine the trendy colors in 17 countries, including Japan.Two years before the season, it will be divided into spring, summer and autumn and winter.Here, the representatives of 17 countries around the world bring each color that they think will match in the next era based on the situation and atmosphere of the world, and "this kind of color, such a shade."Discuss the world view of color that suits you.The specific trendy color in Japan is determined about six months after the international conference was held.Based on the decisions in the "International Color Committee", the "Japanese Trendy Color Association", which is gathered by Japanese color specialists, is about a year and a half before the season, "Ladies Wear" and "Men's Wear" and "Men's Wear"."Products & interior" is divided into three items, and even more specific trendy colors are discussed and decided.In other words, the trend color does not investigate the color that is actually popular or determine the color that someone wants to be popular, but a color specialist proposes a color that matches the situation in the world and the atmosphere of the times.It is selected in the form of doing.According to Ohno, the colors are closely related to the feelings of people, and the color that matches depends on the "people's lives" and "consumers' mood" in that era.This trend color is an indicator of not only apparel manufacturers, but also all "manufacturing companies" such as home appliances, cars, and furniture manufacturers.◆ What is the trend color for 2022?In fact, the "trend color" is not one color, but the Japan Trendy Association proposes only an example of the color atmosphere and the world view, and an example of the theme.For example, the color theme of "Ladies Wear" in the spring and summer of 2022 is "Burying (deep breathing)".In this theme, the trends of the new colon virus that have been in the past in recent years have finally come back to the background of the end of the end of the end, and we have a deep breath here and return to life to breathe.The wish of this is included.Furthermore, specific examples are "a dreamy color that feels kindness and light in a harsh life", "a clean color reminiscent of nature, photosynthesis, and regeneration", and "gorgeous that is released from restrictions."Attention is also paid to the fascinating colors.Somehow, I understand, I don't understand ... It's a very imaginable expression, but the trend color that represents 2022 is "bright green" ...In the first half of 2022, the best match is the "bright green", which makes you feel a science fiction future while associating the nature of plants and the future, given the growing awareness of environmental issues and hope for the future.According to Ohno, it's been a long time that the clear and vivid colors become trends so far.Why don't you use bright green in your life to feel the air of the times?(Coverage / sentence = Chiaki Murakawa)

Radio Kansai