You can also test drive!"HYUNDAI HOUSE HARAJUKU", which exhibits Hyunde's latest model, opens
Test drive is also OK!Hyundai House HARAJUKU, a POP UP space proposed by Hyunde, has been opened for a limited time
Hyundai Mobility JAPAN (Hyundae), who retired for the first time in about 12 years after withdrawing from the Japanese passenger car market in December 2009.
JING (Hyundai House Harajuku) is located in front of Harajuku Station, for a limited time from February 19 (Sat) to May 28 (Sat).Jing) Opened in Harajuku.
In addition, the space has also launched an interesting special exhibition on “Life Moves.” PEOPLE, co -creation project between five creators and Hyunde, who are active in each field of “working, playing, wearing, eating, and living,”.
So, I visited the preview of "HYUNDAI HOUSE HARAJUKU", and I was able to meet the actual car of the EV "Ioniq 5 (Ionic 5)" and the FCV "NEXO".
Sustainable and creative content
By the way, "HYUNDAI HOUSE HARAJUKU" is a space where Hyunde embodies a sustainable and creative new lifestyle born from "Life Moves." = ZeV (Zero Emission Vehicle), and is a space where you can actually experience it.There is.It is installed in JING Harajuku, located in the center of Harajuku, a Japanese culture, using the area of 900 square meters in 2 floors.
In addition to the role of the showroom in normal car sales such as vehicle exhibitions, test drive, and purchase consultation, new living ideas born from five "Life Moves." People "co -creation projects.Various contents such as the EV "Ioniq 5" and the FCV "NEXO" with the five senses are available.
■ Life Moves. Gallery
This is an exhibition gallery of the "Life Moves. People" project, which creates an idea of a free and rich life realized by Hyunde's ZEV, along with five creators resonating with Life Moves.Initially, under the theme of "living", it is said that various ideas will be introduced every period, starting with the "Mobile House" Traveling House "created by architect Tsune, Tsune Nagasaka.
[5 creators and themes]
1) Residence: Tsune Nagasaka (architect) Developed a mobile house that can take out urban life as a daily life by leading with IoniQ 5, "Traveling House".The IoniQ 5 V2L proposes a new home to enjoy a movie on a large screen, as well as the V2L of IoniQ 5, while naturally blending in light.
＜PROFILE＞スキーマ建築計画代表。主な設計建築にBLUEBOTTLE COFFEE店舗や黄金湯、武蔵野美術大学 16号館、D&DEPARTMENT JEJU by ARARIOなどがある。著書は『長坂常: 常に思っていること』。趣味のSUPでは、都内の川や東京湾を回っている。
2) Working: Momoko Kudo (architect) "WORK CLOUD" Developed a product that allows anyone to expand with the V2L of Ioniq 5 to create a base and work.A product where you can freely spread to the place you like, and enjoy WORK and LIFE as if you can freely in the clouds.
3) Play: Yukari Ota (Life Stylist) "Play in the Water Planet Playing on Water Planets" Sustainable Future Living hints can be learned while playing in the circulation of "water".Developed luxury.Only water is discharged.Then, in NEXO, a car that cleans the air while running, visit Nozawa Onsen Village in Nagano Prefecture, play in water and nature, experience the circulation of water and the circulation of living, and learn hints for future living.
4) Wearing: Shunsuke Ishikawa (fashion designer) Developed a travel bag using sustainable materials used in the interior of Ioniq 5 "Sustainable Travel".Proposal as a sophisticated fashion item that combines sophisticated design and toughness that can be enjoyed in nature.
5) Eating: Soukazu Igarashi (farmers/chef) "Experience the circulation of food" in Fujino, Kanagawa Prefecture, soil, harvest vegetables, cook, eat, and return to nature.Propose a sustainable food tour where you can experience a series of food circulation.In addition, a mobile kitchen to be used by power supply with IoniQ 5 V2L for use on the tour is under development.
■ Parametric pixel
This is a photogenic installation space with mirrors and images that can immerse yourself in the world of PARAMETRIC PIXEL, a design concept of Hyundai's EV "IoniQ 5", a design concept of Hyundai's EV "IoniQ 5".
■ Ioniq 5 living
Here is a space where you can experience the characteristics while exhibiting the actual car of the EV "IoniQ 5".In addition to a library that allows you to see abundant exterior color and sustainable interior materials from various angles, there is also a living room space where you can experience the V2H function (a mechanism that uses power stored in the EV battery at home).
In addition, a kitchen -shaped DJ booth that can be played by visitors is provided using the V2L function (a mechanism that directly power powered in the EV battery to electrical appliances, etc.).
At the kitchen -type DJ booth, you can enjoy playing by operating the blue switch
Introducing sustainable materials used in the interior of "IONIQ 5"
You can see the body color of "Ioniq 5" from the morning sun to see what looks like undernight.
■ Ioniq 5 Driving Theater
About 15 minutes driving that allows you to experience the safety performance and comfortable driving in the front and left and right images while boarding the "IoniQ 5" equipped with various new technologies such as the advanced operation support system (ADAS). theater.
■ NEXO GARDEN
In this space, the FCV "NEXO" is displayed in hydrogen, in addition to zero environmental pollutants, and an air purifying function that removes microscopy material (PM2.5).With the water discharged from this "NEXO", a garden -like space is placed with plants that replenish water.You can learn the function while being healed by greenery.
■Lounge & Consulting Bar
Then, in the space on the second floor, a lounge with a drink bar for long stay is opened.It is a calm space while enjoying your favorite drinks and snacks.In CONSULTING BAR, Hyunde's specialists provide more detailed products on cars and respond to purchase consultations.
Furthermore, there is also an exhibition space for the lifestyle item "Pixel Toy" based on the design concept PARAMETRIC PIXEL of "IoniQ 5", so it may be fun to visit a couple or family.
* When using, it is necessary to register as a member from the HYUNDAI official website.
summary
By the way, this "HYUNDAI HOUSE HARAJUKU" is a space design that focuses on sustainability, such as actively using environmentally friendly materials for wallpapers and building materials that make up space.Therefore, the company plans to implement efforts to reduce waste as much as possible, such as selling furniture used using secondary distribution networks such as flea market apps after the end of the period.
Of course, here is also possible to test drive with the EV "Ioniq 5" and the FCV "NEXO".It is basically desirable to make a reservation for a test ride, but if there is an empty frame, it is possible to accept it on the day.I think it's "Nambo to run the car!", So if you are interested, why not try a test drive?
■ "HYUNDAI HOUSE HARAJUKU" Overview Location: 6-35-6 Jingumae, Shibuya-ku, Tokyo Opening period: 2022 (Saturday) to May 28 (Saturday): Weekdays 11: 00-20: 00Holidays 10: 00-20: 00 Closed: None Entrance Method: Admission Free Test drive Reservation: https: //www.hyundai.com/jp/purchase/test-drive
Related information: https: //www.hyundai.com/jp/brand/brand-space
Interview / sentence / shooting / Yoshihisa Tsuchiya (representative of Advox Co., Ltd.) Run and Nambo!With the motto, the days of running around with your car for any job.In addition to cars, gourmet, home appliances, fashion information, and Shogakukan MEN'S BEAUTY also sends beauty, health methods, and cosmetics information for men.
